For Spring/Summer ’24, ATAFO will showcase “Sartorial Reverie”, a cohesive presentation of tailored musings, where each design is inspired by ATAFO’s commitment to classic tailoring.
The menswear features formal silhouettes inspired by signature ATAFO like the schaket and tradxedo. These signature designs are reconsidered in womenswear with a more feminine approach; a new direction that merges contemporary design sensibilities with traditional Nigerian style.
This season, the ATAFO man and woman are emboldened to embrace the sophistication of timeless tailoring interwoven with new-age style through garments crafted for life’s occasions.
The Spring/Summer ’24 collection will include bridal, focusing on the civil wedding for brides and classic looks for grooms.
The collection will present Creative Director Mai Atafo’s homage to his roots by highlighting stylish cultural references from Edo traditional attires with a sartorial twist that celebrates ATAFO’s innovation while emphasizing its meticulous tailoring.
ATAFO’s much anticipated Spring/Summer ’24 show will debut at the prestigious Eko Hotel, Victoria Island on Tuesday, 24th October 2023 at 7 pm.
Where guests will enjoy a groundbreaking night of style, creativity, and front-row viewing of ATAFO’s SS’ 24 Collection.
The ATAFO Spring/Summer ’24 show is ATAFO’s second stand-alone show as the brand continues to push boundaries and redefine the fashion landscape with every experience.
This year ATAFO taps on a few esteemed sponsors who share the brand’s passion for excellence and innovation. With their support, ATAFO is able to bring this extraordinary fashion experience to life.
“The Sartorial Reverie collection is a celebration of the mastery at ATAFO and for Macallan it presents a unique opportunity to continue to emphasize our commitment to celebrating mastery and elevating experiences by investing in exceptional talents like Mai Atafo.” Hammed Adebiyi; Trade Marketing Manager, The Macallan.
“The fashion industry is a community of people who are born social and the ATAFO Spring/ Summer ’24 show is the biggest standalone fashion show of the season making it the perfect playing ground Schweppes,” says Adesoji Omoigui, Senior Marketing Manager, Flavours, Coca Cola Nigeria alts.
According to Jubril Arogundade, General Manager of CIG Motors “GAC is a lifestyle brand that recognizes fashion as one of its major pillars. The ATAFO brand represents the African creative spirit in a formidable way and we at GAC identify with that which is why we’re excited to go on this journey with ATAFO for its Spring/Summer ’24 show and beyond”
“We’re big on how creativity is expressed and documented as seen through our superior content development technology, INFINIX being a part of ATAFO’s Spring/Summer ’24 show is our way of emphasizing our place in leading this tech-savvy generation, ATAFO does a great job of expressing its innovative approach to fashion so we’re glad to be able to be a part of a historic moment like this.” – Tobi Adono Digital Marketing Manager, INFINIX
The collaboration with these esteemed sponsors underscores ATAFO’s commitment to aligning with partners who share ATAFO’s drive for global excellence.
The ATAFO Spring/Summer ’24 show is supported by SCHWEPPES, THE MACALLAN, GAC & INFINIX
For media tags, interviews, or additional information, please contact:
Cynthia Lawrence
brand@atafo.africa
+2347068031148
